The Problem Space
SearchStax’s digital platform needed a facelift and improvements to help potential customers learn about the product. The goal was to bring the website up to the standards of the competitors. The company also did not have a regular designer for project needs, and so developers worked independently to create new pages. This lead to a non-maintainable design system, low quality graphics, and design errors.
Deliverables
Deliverables included an updated home page, about us pages, case study pages, blog pages, and several interior pages of the website. Pages were unified with a standardized style guide. Other deliverables included sales desks, printable case studies, email templates, and software product updates. This included collaborating with developers, product owners, and the marketing department.